Dr Frank Albers, Managing Director Sales and Marketing
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ou are now in possession of a magazine with a new look, fresh ideas and a new title: “trailerforum” has evolved into “DENKFABRIK” – The Ideas Factory. This term has had an important meaning for us in the Krone Commercial Vehicle Group for quite some time. Two years ago, we presented the Krone ‘Denkfabrik’ to you at the transport logistic trade fair in Munich. Since then, we have been using this platform for a dialogue process between industry, experts and users. A new podcast of the same name was launched in September 2021. Given that we want to stay in touch with the people who keep the industry alive, use new technologies and tackle future issues – in order to always have our finger on the pulse of the times and to initiate developments or help shape them at an early stage. The “factory” points to our base – this is our origin, here are our roots. And, of course, we will continue to manufacture our products in a factory, even if this becomes ever more modern and intelligent as we head into the future. At the same time, nothing comes into being without “thinking” – without the wealth of ideas and creativity of the people in our company.
With this magazine, we want to once again strengthen the exchange between you as our customers and us as manufacturers. I look forward to many great examples of ‘food for thought’ and conversations, and wish you plenty of inspiration while reading!
